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Data drop: The Menopause Blind Spot

We’ve gotten better at talking about menopause. Now, support needs to catch up.

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Sample size:1353
Geography:Canada and USA
Publication date:October 2026

KEY takeaways

Takeaways grid

Key takeaway cards for this data drop.

Insight 1

More information isn’t making women feel more confident.

Younger women grew up hearing more about menopause than any generation before them, but that hasn’t translated into confidence. Gen Z is three times as likely as Boomers to say they received “a lot” of information growing up (23% vs. 7%), yet only 46% feel well-informed today, compared to 63% of Boomers, 60% of Gen X and 53% of Millennials.

Insight 2

Women want their doctors to start the menopause conversation.

Healthcare providers are women’s #1 source of menopause information (44%). But 35% of women who raised menopause with a healthcare provider were told it was just aging or stress. Among all women who raised it with a provider, 29% had to bring it up themselves. The fix women want most is more proactive care and conversations.

Insight 3

Women can talk about menopause with their doctors. At work, they’re still hiding it.

While 84% of women feel comfortable talking about menopause with a doctor, that drops to just 40% with coworkers or a manager. And what stays unspoken can still affect the workday: 32% have missed work because of symptoms, while 25% have hidden symptoms out of fear of being judged. Yet 35% of working women say their employer offers no support for perimenopause or menopause at all.

THE story

Press release

The newsroom release published alongside this data drop.

Press release

The Menopause Blind Spot: We’re talking about menopause. But are women ready for it?

New Cashew research finds menopause awareness is growing, but support and preparation haven’t caught up.

Menopause is more visible than it once was. Information is easier to find, conversations are happening earlier, and women have more places to turn for answers. But new research from Cashew suggests awareness is only part of the story.

Cashew surveyed 1,353 women across the U.S. and Canada and found that despite progress in how menopause is discussed, women are still navigating gaps in how informed, cared for and supported they feel.

“We’re talking about menopause more than ever, but women are telling us that awareness hasn’t translated into feeling prepared or supported,” said Addy Graves, CEO of Cashew.

Read more

More information isn’t making women feel more confident.

Younger women are hearing more about menopause than generations before them. But more information hasn’t necessarily made the road ahead feel clearer.

Despite having more information, only 46% of Gen Z feel well-informed today, compared to 63% of Boomers, 60% of Gen X and 53% of Millennials.

The challenge isn’t simply getting women more information. It’s giving them information that actually helps them feel prepared.

Women want their doctors to start the menopause conversation.

Healthcare providers are women’s leading source of menopause information. But women are often still the ones starting the conversation.

Among those who’ve discussed menopause with a provider, 29% had to bring it up themselves. What women want now is more proactive care, with routine screening questions at checkups topping their list.

Women can talk about menopause with their doctors. At work, they’re still hiding it.

The comfort women feel in the doctor’s office doesn’t always follow them to work. One in four women have hidden symptoms from coworkers or managers out of fear of being judged.

For workplaces, the opportunity goes beyond policies. It’s about creating an environment where women don’t feel they have to hide what they’re experiencing.

The full study is available here!

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